Had a memorable night at the closing event of Israel's Fashion Week, when on the runway was Maskit, the legendary brand which was initially launched in 1954 by Ruth Dayan and recently relaunched in collaboration with Dayan. It was the ideology of creating a genuine Israeli style by allowing immigrants from all over the diaspora to represent the melting pot of the newly-founded Israel when practicing what they knew best: the crafts of their own heritage. Dayan, a pioneer visionary and at the time, wife of Moshe Dayan, not only created a brand with a presence worldwide and allowing women immigrants to make living, but came to announce the success of the Zionist project, through fashion. The event last night celebrated her 97th birthday, and also benefited the department of Neonatology at Sheba Medical Center, which is headed by my sweetest friend Tzipi Strauss who, together with other prolific personalities, modeled some vintage dresses (see her below). It was both memorable and nostalgic.
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